Understanding the Difference: Digital Marketer vs. Podcast Producer

Let’s get one thing straight: a digital marketer and a podcast producer are not the same beast, not even close.

As a CEO of a podcast production company, I’ve heard some wild expectations from clients who don’t fully grasp this. A digital marketer is your big-picture strategist—they’re out there crafting campaigns, managing ads, driving traffic, and analyzing data. Their goal? To get your brand noticed across the digital landscape.

A podcast producer, on the other hand, is laser-focused on creating high-quality audio-video content that fits within your broader marketing strategy. We’re the ones who ensure your podcast sounds professional, engaging, and aligned with your brand’s voice. But here’s the kicker: we’re not here to run your entire marketing campaign. We produce the content, you use it to fuel your global marketing efforts.

Expecting a podcast producer to handle your SEO, social media, and ad campaigns is like asking a chef to build your restaurant.

Different skills, different roles.

So, before you dive in, understand what you need. If you’re looking to grow your audience, drive sales, or boost your online presence, you need a digital marketer. But if you want a top-tier podcast that strengthens your brand and engages your audience, that’s where a www.podcastproducer.com comes in.

We’re not magicians—we’re specialists. Give us the right expectations, and we’ll deliver content that elevates your marketing game.